INSTITUTIONAL AWARENESS AND PERCEPTION MANAGEMENT

While the values form the core of the company culture, the appearance, behaviour and relationship styles of the employees represent the externally reflected facet of the company culture. The relationship style of the company with its external environment finds its concrete expresion in the self perception of the workers with high institutional awareness. This program aims at inducing decision making and behaving in the business environment in accordance with the company values and shaping their external facet business environment.